Afmena Blog

As a wedding industry professional, there's nothing quite like the energy of being in a room filled with like-minded individuals, all passionate about creating memorable experiences for couples on their special day. Attending networking events was on my list of goals for this year, and I recently had the pleasure of checking that off my list by joining a gathering organised by Andri Benson of Always Andri, held at The Fable, Holborn Viaduct, London. And what an afternoon it turned out to be!

Read More

Nestled in the heart of London's prestigious Grosvenor Square, the Marriott Grosvenor Square played host to a truly magical wedding celebration, blending romance, tradition, and modern design. As floral artisans, we had the honour of providing enchanting arrangements that perfectly complimented the venue's sophisticated ambiance.

Read More

In the heart of London's bustling cityscape lies the Grand Connaught Rooms, an iconic venue synonymous with grandeur and sophistication. It recently played host to the esteemed Independent Doctors Federation (IDF) President's Dinner, a gathering of distinguished medical professionals from around the country.

As the event organiser entrusted with the task, it was an honour to curate the centrepieces and flowers for such a prestigious occasion. With a vision to capture the essence of spring and infuse the atmosphere with a sense of renewal and vitality, a delicate palette of violet anthurium, orange carnations, pastel-coloured hydrangea, and light-coloured roses was carefully selected.

Read More

As a passionate event stylist, there are few things more fulfilling than seeing a vision come to life. Recently, I had the incredible opportunity to contribute to an article titled "Styled to Perfection" for Your London Wedding magazine. This experience not only allowed me to share my insights but also provided inspiration for venue styling, spanning from grand celebrations to outdoor ceremonies and intimate events.

Read More

As we gear up to honour the remarkable achievements and contributions of women worldwide, there's no better way to mark the occasion than with the elegance and beauty of floral arrangements. At A F M E N A, we're thrilled to extend our services once again to commemorate International Women's Day.

With a proven track record of delivering exquisite florals, we take immense pride in having been a part of the prestigious Marriott International Women in Business event at the iconic St Pancras Renaissance London Hotel. Our creations not only adorned the venue but also added a touch of sophistication and vibrancy to the celebration, perfectly complementing the spirit of empowerment and unity.

Read More

Recently, I had the incredible opportunity to sit down with Nicky Elliott for her Women's Business Podcast. As a floral designer and home educator, I never imagined my story would captivate others in such a profound way. Nicky summarized our conversation eloquently, capturing the essence of my journey from academia to entrepreneurship, with the unique twist of balancing motherhood and home education for my three children.

Read More

Love is in the air, and Valentine's Day is just around the corner! It's the perfect time to express your affection and appreciation for your loved ones with a thoughtful gesture that speaks volumes – and what better way to do that than with the timeless beauty of flowers?

Read More

When it comes to wedding flower arrangements, the possibilities are as diverse as the love stories they celebrate. While classic roses and peonies have their timeless charm, some couples opt for a more unique and tropical flair to infuse their special day with vibrant colours and exotic beauty. In this blog post, we'll take you on a journey through a recent wedding at The Atria in Hackney Town Hall, where the enchanting combination of anthurium, orchids, amaranthus, monsterblad leaf, and palm leaf brought tropical paradise vibes to the venue.

Read More

In the world of event planning, it's often the small details that make the biggest impact. At a recent Nando's Supper Club Activation Event, we had the pleasure of providing the floral design that helped make quite an impression. We opted for an exotic and tropical theme, using a vibrant selection of Anthuriums, Chasmanthe Floribunda, Gloriosa Superba, and Leucospermum. However, the real crowd-pleaser was our ingenious use of Sierpeper in Nando's bottles as vases In this blog post, we'll take you through the journey of creating a tropical paradise right in the heart of Shoreditch at the popular White Rabbit Studios.

Read More

The end-of-year festivities are upon us, and what better way to spread the yuletide joy in the workplace than by engaging in unique and creative activities? Christmas is a time for celebration, team bonding, and embracing the spirit of giving. This year, why not step away from the conventional and consider a distinctive team-building activity: Christmas Wreath Workshops for companies….

…Moreover, beyond the workshop setting, our services extend to providing floral designs for various Christmas events, catering to the unique needs of companies and brands. Whether it's adorning corporate events, holiday parties, or decorating office spaces, our team ensures that the essence of the season is beautifully encapsulated through our floral arrangements.

Read More

The holiday season is a time of magic, merriment, and a touch of enchantment. For businesses and brands, it's an opportune moment to captivate clients and create an ambiance that resonates festivity and warmth. As a florist, the Christmas season offers an incredible canvas to weave botanical wonders, crafting enchanting installations and styling that leave a lasting impression.

At the heart of this festive celebration lies the power of decorations. Be it a storefront, an office, an event space, or any corporate setting, the magic of Christmas installations can transform these spaces into a captivating visual story that reflects the spirit of the season.

Read More

As the vibrant hues of autumn foliage paint the streets and leaves crunch beneath our feet, October arrives with an extra layer of significance for me as a Black British florist. It's a month dedicated to celebrating Black history, and I can't help but reflect on my own journey in a profession that, until recently, has seen very few faces like mine. In this blog post, we'll delve into the unique experience of being a Black British florist, the challenges and triumphs, and how our company is striving to empower Black British women, including mothers like me, who are navigating the world of entrepreneurship while raising families.

Read More

Our Summer ended on a high as our flowers graced the luxury hotel - The Corinthia London. It was our first time working at this stunning London venue and the elegant design of The Ballroom with its Victorian décor and vast mirrors, leant itself beautifully to a classic floral design.

Initially our bride wanted an all white classic look, and over time was persuaded to give it a bit of colour - just a touch. In keeping with the grey tones of their wedding venue, we stuck with pastel colours and incorporated lilac and peach reflexed roses to compliment the ivory and white base palette of flowers.

Read More

Over the years we have had the awesome privilege of being the chosen florists for several weddings, but this is not our only area of expertise. Here at AFMENA we have had also had the pleasure of working with many corporate clients and brands who often have a unique requirement for discretion, quality and sustainability.

Read More

Going back to the matter of flowers, our style of floral design is to be a distinctive one. Steering away from traditional floristry we will be focusing on captivating colours and strong silhouettes to create a signature and unique aesthetic. Working heavily with tropical and exotic flowers as well as textured blooms, our floral arrangements will command attention in all settings.

Read More

A lot of money is spent on a wedding, A LOT for one day. Now it’s not just any day, it’s an incredibly special and important one but in the midst of such indulgence and expense, I totally understand why a couple getting married would want to try and make considerations for ethical considerations. This doesn’t just apply to couples getting married but for all types of events requiring Floral and Event Design.

Here are some of the ways we here at Afmena Events have been intentional about implementing practices that uphold sustainability values.

Read More

There used to be a real stigma around using silk flowers for weddings and events. Many thought it to look cheap and tacky and to be an implication of being on a budget. However with increased awareness of environmental issues now, we are seeing a huge rise in specific requests for the use of silk flowers or at least the implementation of them in our designs.

Here are 5 things to know about using silk flowers when it comes to having a sustainable wedding:

Read More

I can’t count the amount of times that I’ve provided a quote for flowers and had (the groom especially lol) look at me in complete confusion as to why picking a bunch of flowers from the back garden and shoving them into a vase would cost so much.

Well that’s not quite how it works! I appreciate that sometimes all that is needed is a little education to provide some perspective and so consider me as your teacher for today.

Read More